Appetizer Mobile

Founded in 2012 and based in New York City, Appetizer Mobile is a creative mobile application development, consulting, and marketing firm. Originally launched as a startup LLC, the company began by assembling a talented team of designers and engineers dedicated to helping other emerging startups bring their digital products to life.

I partnered closely with clients to translate business goals and early concepts into actionable, user-centered design solutions:

Client Collaboration & Discovery
Worked directly with clients to understand objectives, clarify requirements, and define product direction.

Scope & Requirements Review
Reviewed statements of work to align design deliverables with project goals and constraints.

Brand Identity Design
Developed foundational brand systems including logos, typography, and color palettes.

UX Design Execution
Created user flows, wireframes, and interaction models to establish clear product structure and usability.

UI Design Delivery
Designed high-fidelity interfaces for both mobile and web platforms.

Strategic Guidance
Advised clients new to digital products, helping them translate abstract ideas into viable, user-centered experiences.